APRIL 16, 2019 – 10:03 AM
In 2018, 36 percent of the sales had more than three bedrooms and with the same percentage those with a single room participated
Last year 172,013 new homes were sold in the country, representing 10.9 million built square meters and an investment of 32.3 billion pesos.
According to the Colombian Chamber of Construction (Camacol), compared to 2017 the variation was not greater. Just 1,005 units less; even, the amount was very similar, since the resources allocated to the purchase decreased by 300,000 million.
However, as a complement to these indicators, the union highlighted on this occasion the behavior of buyers when buying a home, that is, what area they demand, the prices they are willing to pay, and even what the values are. additions that they require when investing as location and better common areas, among others.
“In line with the Dane Census of 2018, our sector report can be a benchmark for builders to reinforce marketing strategies,” said the president of Camacol, Sandra Forero, who highlighted the results.
For example, what happened in 2018 by strata confirmed the importance of affordable housing (VIS), of which 60 percent of the 172,103 traded units were demanded. The rest, 41 percent, was distributed between the middle (30 percent) and high (11 percent) segments.
Regarding the type of housing, the report revealed that 88 percent corresponded to apartments, exactly 150,718 units of the 172,013 sold last year.
IN TONE WITH THE LICENSES
At this point, it is worth highlighting the Dane building licenses report with the consolidated data for 2018, and which confirmed how this trend was recurring: “180,535 residential properties were approved, of which 108,114 were medium and high (74,284 apartments and 33,830 houses). Also read about spynote 5. On the other hand, 72,421 corresponded to VIS (58,428 apartments and 13,993 houses) ”.
It is an increasingly consolidated dynamic in large capitals, motivated, among other factors, by the lack of land.
In fact, Camacol also analyzed the situation by region and found that “in Valledupar, Montería, Pereira and Neiva, the houses maintain an important relevance, while in Bogotá and Medellín – to mention only two capitals – the apartments increased”.
MORE CONSTRUCTION AT HEIGHT
Here, it is worth retaking the 2018 Census of Dane, since the coincidences are evident. For example, says the entity, in cities such as Pereira or Villavicencio, houses predominate with a participation of 72.2 and 72.8 percent, respectively. But the same does not happen in Bogotá, where 60.4 percent correspond to apartments, the same as in Medellín and Barranquilla, with 57.5 and 51.5 percent are for this type of property, respectively.
And they are not just numbers and trends. According to Forero, the studies are the roadmap that the builders already have, not only to make a new model of the city, and, of course, of housing.
“Today, household investment is responding to demographic changes, which are being seen –even– in the size of the housing solutions offered. Also read about evil eye movie. For example, in our consolidated study of 2018, 36 percent of what was sold had more than three bedrooms and with the same percentage those with a single room participated ”.
This dynamic is in line with the data from the Dane Census 2018, in which the percentage of households according to their size (members that make them up) placed those of three people at close to 25 percent, while those of two and one they were in 22 and almost 20 percent, respectively.
“It is a fact that the number of people that make up a family has decreased and, with this, the sizes of the houses have had to be revalued, as well as the offer of services such as green areas, living rooms and communal spaces, among others” the board said.
In this regard, he revealed other interesting figures, including that half of the 172,103 homes sold last year have areas between 51 and 70 square meters and 22 percent, more than 70 square meters. Also Read About spynote v5. Thus, one in three has 50 square meters.
In addition, about half of the commercialized units have a playground, communal lounge, gym and swimming pool, to which are added other novelties, which are simply confirming that construction firms will have to re-evaluate the way of building. In fact, they are already doing it, because as Camacol and Dane reveal, the characterization of families is drawing a new roadmap for the sector.
THE BUSINESS IN 2019
With the ‘map’ being drawn by the new generation of home buyers in the country, the builders have begun to put together their offer and already have projections of what they could sell this year.
According to Camacol, the goal is to commercialize 178,415 units, of which 104,741 would be low-income housing (VIS), 50,971 for the middle stratum and 22,703 for high. This would represent for the building sector a growth of 3.7 percent compared to the dynamics of last year and, approximately, transactions for 35.4 billion pesos. In addition, something to highlight is that of the current offer (132,013 new houses and apartments), 80 percent have a price that does not exceed 360 million pesos.
GABRIEL E. FLÓREZ G.
Information taken from https://www.portafolio.co/mis-finanzas/vivienda/que-buscan-los-colombianos-al-comprar-vivienda-528472